You won’t become one just by reading resources online.  There are many alright.  You can be choosy and cross your fingers you’re getting the right information.  But the internet abounds with both right and wrong information on just about anything.  Not even wikipedia is correct all the time.  And nothing is static; there are always new ways of doing things, especially among techies.

So how do you gain SEO expertise?  You need practice.  Just like attaining the master level in any video game, you need to apply the things you’ve read about and see if they work or not.  Try to get some web page development accounts and do the SEO magic you’ve learned and see how far up the Google returns it goes.

Or get yourself employed in a website developing or SEO company to get your hands dirty.  Until you can say you’ve developed a web page that is right on the first 10 or first return page of a search engine, keep on dreaming.

Okay, so you’ve passed your Google Analytics Individual Qualification exam online. That’s a great credential on you’re your CV alright.  But how do you prove that you’re your prospective employer.  Well, you can talk about, but the best way is to paste a link to your Google test record on your CV.

The process is simple.  Just visit the Google Testing Center and enter the relevant information being asked like your email ID you used to take the exam and sign in.  Once on the site, check “add Link” and select if your want your records or test grade sent to your email address.  Save the data, click on the record and copy the link to your CV or email application.  Your employer will surely check the link to verify your claim.  Good Luck.

Of all the SEO methods you can do to improve your Google and other search engine presence, getting other sites to link back to you has been proven to be most effective.  Technically called backlinks, few website and blog owners deliberately go into it.  But it’s so easy to do and you get the most results.

Submitting articles with your keywords is the most effective online marketing tool.  There are numerous sites that accept articles on just about any subject. Then have the article keywords link back to your site.  There are also press release sites where you can post just a few words announcing your blog or website. 

Then there are directory services you can submit your blog or site information. Another easy way to get backlinks is to leave appealing comments on other blog sites.  People will want to visit your blog or site just based on how good or insightful your responses are.

A high rank position in Google is a sure guarantee that your site lands on the first page of any search related to your site’s content.  You must have heard about Search Engine Optimization which web page developers do for their clients.  But if you are administering your website yourself and have done some basic SEO on it, there are a couple of things you may want to do to further its ranking.

First check your images and videos; do they have descriptive names in the Alt Image tag on your HTML page?  Be sure to use your keywords in it.  Add a Sitemap to your site as this can help your page to be crawled faster by Google. Get other sites to link to your site.  Not just any site, but sites with high Google ranks themselves and link to them as well through your keywords.  Lastly, link within your site pages thru your keywords.  Spice up you pages with articles containing keywords and have them linked within your pages. These tips should apply to forums and blog sites as well.

This is serious, especially if you are offering a good product and want to earn online.  Having a nice fancy website won’t be enough, you need to promote your website and let people know it exists. First off, did you get the right search engine optimization done on our site?  Check what SEO is about and there are many online resources about it.  But if you had a seasoned web developer do it for you, he or she should have known about it.

After you have your website search-optimized, promote it further by getting  onto the social networking bandwagon with a Facebook or Twitter account, Better yet, get into both and promote your site.  Always remember that just like any product or services, online or otherwise, you need to do some marketing and advertising to create awareness about your website.

The online world is filled with shady personalities and this social networking trend is making life a heaven for hackers, identity thieves and swindlers online.  Everyone can be your friend on the social network crowd as it’s never really customary to check who is requesting you to be included in a friend’s list.  There’s really no way to go about that and statistics show that 40% to 50% of the time, people accept friendship invites.

Your social site is a wealth of information thieves can take advantage of.  Anyone can masquerade to be a friend online.  Just be careful what you post there.  Like announcing to your friends you’d be on vacation for a week.  That’s as good an invitation for thieves to break into your homes while you’re away.  It won’t take that much cunning for seasoned hackers to check your address from data you have on your social network site.